News, updates and industry trends

Welcome new stores to the POSitec Family (November 2020)

We wanted to take this opportunity to welcome the following new stores to the POSitec Solutions family in November 2020 and extend a “thank you” to all our existing customers.  Our success is because of you and we are grateful for your business and continued support.

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How to reach your customers safely this holiday season with Pointy from Google

Undoubtedly, it’s been a strange year for independent retailers. Social distancing, safety measures, and emptier streets have become the norm. And now the holiday shopping season is bound to look and feel very different too. This year, shoppers said that they will consolidate their shopping to make fewer trips than they did in previous years. This is why we are working with Pointy from Google on a safe holiday shopping campaign for independent retailers using POSitec.

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What’s new at POSitec for Fall 2020 (Video)

It’s been a busy start to Fall here at POSitec! Thank you to our staff and customers for your continued support. Here is a peek at what we’ve been working on and what’s new for your Finestra POS Software in 2020.

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Pointy from Google – Now Live!

Pointy from Google is now live for POSitec Solutions customers. This is a super exciting launch as Google data shows that 80 percent of shoppers do an online search for a product before going into a store.
Pointy helps shoppers find the products they want in local stores in a couple of ways:

  • When you download Pointy and scan your products, they are uploaded onto a product catalog for your store called a Pointy Page. This shows your products and directions to your store.
  • Your products are then displayed on your Business Profile on Google. Shoppers can see your inventory or browse for a particular product.
  • By adding your products to Pointy, you’ll also get access to an optional premium feature called Local Inventory Ads where you can run product ads for all your products in two clicks. As part of your Pointy service, you actually get $100 Google Ads credit to try these ads.

Watch here what Pratik Shah from Myerson Pharmacy had to say about Pointy.